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Everything you need to plan and execute a successful launch
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Launch Timeline
Launch Checklist
Pre-launch
- [x] ✅ MVP features complete
- [x] ✅ Landing page with signup form
- [x] ✅ Waitlist with 100+ emails
- [x] ✅ Create Notion demo video
- [x] ✅ Outreach email drafted
Public Launch
- [ ] Prepare launch tweet thread
- [ ] Share on Product Hunt
- [ ] Post on LinkedIn + Indie Hackers
- [ ] Email waitlist
- [ ] Monitor signups + usage
- [ ] Customer support plan
Soft Launch
- [ ] 🔄 Invite early users (20–50)
- [ ] 🔄 Collect feedback from usage
- [ ] 🔄 Schedule follow-up interviews
Post-launch
- [ ] Analyze conversion metrics
- [ ] Send feedback survey
- [ ] Patch urgent bugs
- [ ] Update roadmap
- [ ] Celebrate 🎉
Launch Campaign Tracker